In my first year in marketing school I realized that selling soap was not for me. Instead I went off and became an environmental activist in a small town in the Czech Republic. Later, I worked with some humanitarian NGOs and got really excited about the use of new communications technologies in complex emergencies, conflicts, and activism. After some time working on projects all over the world, I ended up as head of communications in the Czech governmental office that deals with hate crimes and hate speech. Today I lead news literacy and fact-checking efforts at Transitions, and especially enjoy working with senior citizen audiences.